RIM Chief: iPhone no threat
It’s interesting to finally see a response from the top of the totem pole at RIM. Although not much of a response, it’s clear that they aren’t very phased by Apple’s offering. I agree with the notion, as the two phones are meant for fairly different markets. Although RIM crosses over into Apple’s consumer territory (and will continue to do so) with the Blackberry Pearl, one major difference is the price - $149 vs $499 on a two year contract. I know the specs on the iPhone are superior, but for the consumer the price difference is very hard to reason the purchase. I should know.
“It’s kind of one more entrant into an already very busy space with lots of choice for consumers,” Jim Balsillie said of Apple. “But in terms of a sort of a sea-change for BlackBerry, I would think that’s overstating it.”
